Here’s all the free baby stuff you can get in Canada

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Advice & Tips

This curated list will help you score things like free diapers, rash creams and formula from your favourite baby brands.

Babies may be tiny bundles of joy, but they sure do need a lot of productsand some expensive ones at that! From diapers to formulas to hygiene products, these basic necessities can add up fast. That’s why we’ve rounded up the best baby freebies in Canada, so you can catch a break on a box of diapers for once, plus try tons of new products through samples and coupons.

Parents, here’s your holy grail of free baby stuff, including where and how to get the best goods.

Buy Buy Baby

What you get

Free goody bag/box with samples and coupons that could include:

  • Baby on board car decal
  • Gerber onesie
  • Pampers diapers
  • Johnson’s baby lotion
  • Medela nursing pads
  • Aquaphor ointments
  • Baby Bum baby shampoo
  • Chicco pacifier

How you get it

All you have to do is sign up for a Buy Buy Baby registry and head to your nearest store to claim your freebie bag! If you aren’t near a store or can’t get to one, you can also get a free goody box online. If this doesn’t work for you, Bed Bath & Beyond (which may have more store locations closer to you) offers a similar program.

Babies R Us

What you get

Free swag bag that could include:

  • Huggies diapers and wipes
  • Rash cream sample
  • Johnson’s baby wash
  • Nursing pads
  • Playtex drop-ins bottle
  • Lanolin sample
  • Nuk pacifier
  • Baby spoons
  • Baby wash cloth

Savings coupons like:

  • $25 off of $75 coupon when you add 25 items to your baby registry and sign up for emails (valid in-store only)
  • 10% off remaining registry items coupon (valid in-store only)

How you get it

Just create a baby registry account either in store or online (make sure you allow for emails to get your coupons) and visit your local store to show them your registry number and score your swag bag! If there isn’t a store near you, use the Babies R Us live chat to provide them with your registry number and tell them where you live—they can give you your nearest store’s email so you can contact them asking for the goody bag to be mailed out to you.


What you get

  • One free sample-size package each of Huggies diapers and wipes (if your baby is over 4 weeks old, you’ll receive Huggies baby product coupons instead)

How you get it

Simply sign up to be a Huggies member through their No Baby Unhugged program (if you already have an account with any of their other brands like Pull-Ups, Kleenex or Cottonelle, your account will be linked and you can use the same username and password). Your diapers and wipes will be mailed out to you.


What you get

Pampers sample kit that could include:

How you get it

Create a Pampers Club account and your sample kit will be mailed to you. (Note: if you’ve already received a Pampers sample in the past three months, you won’t be eligible for this freebie.)

Additional perks

As a Pampers Club member you can collect rewards points (called Pampers pins) by scanning codes on purchased Pampers products through their app. You can then redeem your points for cash back or e-gift cards to places like Indigo, Home Depot, Walmart Canada, Amazon and Esso.


What you get

  • Up to $160 in coupons
  • Free formula and other baby product samples
  • Free Your New Baby magazine subscription
  • Offers from Enfamil’s online store and other brand partners
  • Parenting emails

How you get it

Sign up for a My Family Beginnings account with Enfamil and your coupons and samples will reach you via mail.


What you get

Nestle Ready For Baby Pack that could include:

  • Good Start premixed and powdered formulas
  • Baby bottle
  • Cetaphil baby shampoo and body wash
  • Other free baby samples


  • Savings coupons (potentially from brands like Kleenex and Oxiclean)
  • Parenting tips and advice

How you get it

Your freebies will be mailed to you after enrolling in the Nestle Baby & Me program.


What you get

  • $2oo worth of baby products including coupons, rebate cheques, formula/baby samples and baby support and advice

How you get it

Sign up for the Similac Club and you’ll receive your coupons and samples via mail.

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